We ask only for what we need

In the course of dealing with Planswell, you will be asked for a variety of information about yourself, your family, your finances and your goals. We ask these things for a variety of reasons, such as making sure we give you the right recommendations, applying for things like insurance and mortgages, preventing fraud, and complying with regulators, governments and other authorities. We always respect your trust and go above and beyond to keep your information private.

We may need to check you out

The Financial Transactions and Reports Analysis Centre of Canada (FINTRAC) is Canada’s financial intelligence unit. Its job is to detect, prevent and deter money laundering and the financing of terrorist activities. In order to comply with FINTRAC, Planswell may run a background check, including accessing your credit rating, if you were to implement certain financial services with us. This is done to verify your identity, and will not impact your credit rating in any way.

We like to stay in touch

When you join Planswell, we may ask you to update your plan every six months. We may also contact you at other times, such as to see if you are happy with our service, to let you know about new features, or to inform you about promotions or opportunities that we think you might like. If you ever wish to reduce the amount of contact you get from us, let us know by writing to [email protected]

We’re careful about what we share

Your information is stored on highly secure servers, and even our own employees have access to it only on a need-to-know basis. We also share certain necessary information about you with other parties, such as respected financial institutions, insurance companies and mortgage lenders to assist you with improving your plan or implementing products or services. We may also share some of your information with our business partners and service providers that assist us with running our business, such as anti-fraud, technology, communications, data analysis, legal and accounting partners. Aside from these instances and those identified in the detailed long form below, we will not disclose, trade, rent, sell or otherwise transfer your personal information without your consent.

We use strong security measures

From a technical point of view, we protect your data with advanced data encryption, secure servers on a private network. From a practical point of view, we follow a clean desk policy with all sensitive information kept under lock and key. If you want to improve your personal security further, check out this blog post on how to make better passwords.

We notice your online activity with us

We may collect information about your activity on our website (not your actual identity, but the IP address of your computer), as well as your engagement with us on social media. We do this to better understand how people are using these tools so that we can make them better and more effective. If more people spend more time learning about personal finance with Planswell, then more people will feel better about their money. And that’s a good thing, right?


The best financial plan is also the easiest. Build a plan today.


Start now